COCA-COLA PRESENTS: ONE LAST SUMMER
This year for Coca-Cola's Share A Coke campaign we decided to take the approach of Share a Coke, Share your story. Targeting to a teen demographic we created a docu-series following a group of best friends sharing their last summer before going off to college.
Copywriter: Madeline Adams
Jr. Art Director: Lauren Sanders
Each week we premiered a short teaser video driving interest to the next episode of the series.